Section II Delivering the Service Experience ———————————————— | HOTEL LANGUAGE
Section II Delivering the Service Experience ———————————————— Chapter 5 The Guestroom Experience
Technique 70
Encourage Guests to Take Hangers Home
Rather than affixing clothes hangers to the clothing rod so that guests cannot depart with them, take the oppo- site strategy and invite guests to keep a hanger. Ask a local art studio or vendor to creatively decorate the hangers to include the name/logo of the hotel and the name/logo of the art studio. Such decorated hangers placed in the guest’s residence closet at home are good brand reinforcement for both the hotel and studio.